Electronic Cigarettes — Let’s Think Before We Inhale
Thats why the former Surgeon General, Dr. Richard Carmona, is a member of our board. He fully understands, and believes in the harm reduction potential of e cigarettes. Like the other members of our board and executive team, he recognizes that the cigarette itself isnt the main problem, but the format of a combustion cigarette. MEB: That explains the rationale behind the electronic cigarette category as a whole, but how is NJOY different and preferable? AB: Most electronic cigarettes on the market cant deliver on this promise.
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Fact: A growing body of evidence suggests that early use of nicotine increases the risk of addiction involving not only nicotine but also other drugs. High school students who have ever smoked cigarettes are nine times likelier to develop addiction involving alcohol or other drugs than those who have never smoked. Fact: More than 20 percent of those with addiction involving nicotine also have addiction involving one or more other drugs and another 59 percent of users of nicotine laced tobacco products are risky users of other addictive drugs. These facts suggest that e-cigarettes may well serve as training wheels for other drug use and addiction and most states do not restrict the purchase of these products by children. Are we okay with our 8- year-olds being able to buy e-cigarettes?
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